Communications Coordinator
Cambridge, MA
NOTICE OF POSTING
POSTING DATE: March 7, 2023
RESUME AND COVER LETTER REQUESTED BY 04/04/23 VIA EMAIL TO e[email protected] POSITION WILL REMAIN OPEN UNTIL FILLED
Cambridge residents are especially encouraged to apply.
Department:
Libraries
Job Title:
Communications Coordinator
Job Code:
M626-701
Civil Service Position:
Non Civil Service position
Union Affiliation:
None
Hours Per Week:
37.5 hours per week, generally 8:30 a.m. to 5 p.m. Monday through Friday. Schedule may also include occasional evening and weekend hours for meetings and special events.
ABOUT THE ROLE
The Communications Coordinator is part of the managerial team that forms communications and marketing strategies for the Cambridge Public Library system and executes these strategies under the supervision of the Communications, Programs, and Events Manager. This position works closely with Library Administration and the Communications, Programs and Events Team.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Duties include but are not limited to:
- Work with the Manager of Communications, Programs, and Events and Library Administration to develop and execute a library systems-wide strategic communications and marketing program.
- Develop and deliver marketing campaigns.
- Create and coordinate library communications and materials for internal and external audiences in digital and print. This may include monthly events calendars, press releases, media advisories, social platform content, website copy, messages to staff and stakeholders, e-newsletters, and other content.
- Coordinate and develop media relationships to promote Library programs, events, and initiatives.
- Help to manage and collaborate on social media content planning, creation and scheduling, as well as contribute to monitoring of social media platforms and updates to the Library's website.
- Create reports on performance of digital marketing and communication campaigns with department goals in mind, as well as communicating internal project updates and progress reports.
- Identify trends and communications outreach opportunities in order to optimize performance and reach department objectives.
- Manage projects and communicate with colleagues, other City departments and external groups to assure relevant, consistent, and timely completion.
- Craft consistent, accurate, and timely information across all communication channels.
- Participate in the recruitment of prospective communications staff.
- Work within style guidelines established by the Library to ensure consistent branding.
- Work cooperatively with library staff and representatives of the larger community such as the Friends of the Library, the CPL Foundation, other city departments, event/program guests, agents, and co-sponsors.
- Develop and teach communications and marketing processes and techniques as needed.
- Present on library communications and marketing as needed.
- Operate and maintain relevant equipment; notify the appropriate people when repairs and maintenance checks are needed.
- Make suggestions for improvements and greater efficiencies to processes and workflows.
- Do all work through a lens of diversity, equity, and inclusion. Create content that is approachable and inclusive.
- Attends and participates in continuing educational programs designed to keep abreast of changes in profession.
- Any other duties required for the good of the service area and the Library.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
MINIMUM REQUIREMENTS:
Education
- Two years relevant work experience required.
Knowledge, Skills, and Abilities:
- Excellent written, verbal, and copy-editing skills, with an attention to detail in spelling, grammar, and punctuation. Adept at translating complex information into relevant and accessible language for diverse audiences.
- Understanding of branding, integrated marketing communications, public relations, strategy development, and implementation best practices.
- Knowledge of digital content management, social media platforms, and email marketing software.
- Basic knowledge of principles of web and graphic design.
- Motivated and organized individual able to manage multiple projects on deadline in a busy work environment, often with frequent interruptions.
- Strong interpersonal skills and positive attitude. Ability to work cooperatively with internal and external stakeholders.
- Basic technology troubleshooting skills.
- Understanding of the diverse Cambridge community and ability to create content that is reflective of and appropriate for diverse audiences.
- Strong teamwork skills, including flexibility to fill in during scheduling emergencies and vacation periods.
- Ability to take direction and criticism.
- Adaptability and dependability to work well either individually or in a team situation.
- Strong customer service skills and commitment to public service.
- The City of Cambridge's workforce, like the community it serves, is diverse. Applicants must have the ability to work and interact effectively with individuals and groups with a variety of identities, cultures, backgrounds, and ideologies.
Preferred
- A bachelor's degree from an accredited college or university or specialization in communications and/or digital marketing or coursework is strongly preferred.
- Supervisory experience or being a team lead is a plus.
- Knowledge and understanding of the Library's mission, values, and strategic priorities and public libraries in general is a plus.
WORK ENVIRONMENT:
Work is performed primarily in an indoor shared office setting at the library. Normal office exposure to noise, stress, and interruptions. May attend and participate offsite in continuing educational programs designed to keep abreast of changes. This position may be eligible for hybrid work under the City's new Telework Policy, depending on operational needs.
PHYSICAL DEMANDS:
Physically able to operate a variety of technical equipment such as computers, scanners, printers, and mobile devices, and move books, paper and other materials up to 50 lbs; Ability to sit and use computer workstation, including keyboard and visual display terminal, for extended periods of time; pay attention to details and concentrate on tasks despite frequent interruptions and moderate noise levels; Time management ability to set priorities in order to meet assignment deadlines; Sufficient clarity of speech and hearing or other communication capabilities which permit the employee to communicate effectively; Sufficient vision or other powers of observation which permit the employee to read printed and online materials. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
SUMMARY OF BENEFITS: Health, dental and vision insurance; vacation, personal and sick days; sick incentive pay eligibility, management bonus of $2700 /year, 14 paid holidays, City employee commuter benefits (T-Pass reimbursement, Bluebikes membership, EZRide Shuttle membership)
RATE: $31.74 – $39.65 per hour in seven steps
APPLICATION PROCEDURE:
Internal applicants submit a job bidding form and 2 copies of both your resume and cover letter; external applicants submit your resume and cover letter via email to [email protected] or to the Personnel Dept, Room 309, City Hall, 795 Massachusetts Avenue, Cambridge MA 02139. Fax 617-349-4312. Resume and cover letter requested by 04/04/23. Position will remain open until filled.
THE CITY OF CAMBRIDGE IS AN AFFIRMATIVE ACTION/EQUAL OPPORTUNITY EMPLOYER AND DOES NOT DISCRIMINATE ON THE BASIS OF RACE, COLOR, SEX, RELIGION, AGE, NATIONAL ORIGIN, DISABILITY OR ANY OTHER PROTECTED CATEGORY. WOMEN, MINORITIES, VETERANS, MEMBERS OF THE LGBTQ+ COMMUNITY, AND PERSONS WITH DISABILITIES ARE ENCOURAGED TO APPLY. CITY OF CAMBRIDGE RESIDENTS ARE ESPECIALLY ENCOURAGED TO APPLY. AUXILIARY AIDS AND SERVICES, WRITTEN MATERIALS IN ALTERNATIVE FORMATS, AND REASONABLE MODIFICATIONS IN POLICIES AND PROCEDURES WILL BE PROVIDED TO QUALIFIED INDIVIDUALS WITH DISABILITIES FREE OF CHARGE, UPON REQUEST. The City is committed to advancing a workforce culture of antiracism, diversity, equity, and inclusion.